I continue to enjoy working with this company. They created the most beautiful website ever! They are proactive and helped get my product off the ground quickly. Their knowledge in navigating the backend of Shopify as well as social media has been a huge help. I trust them implicitly and bonus they are fun to collaborate with.
See what your social media is missing, free
Not sure why your social media isn’t bringing more people to your store? We’ll review your public profiles and send you a short report showing what’s missing, what needs fixing, and where to focus first. You don’t need to share account access for this initial review. To check private performance data, such as reach, we’ll need access to your accounts.
- Your profiles, bios, and links, including anything that could put visitors off
- Your posting frequency and whether you’re showing up consistently
- The posts getting the most likes, comments, and attention
- What competing stores are doing on social media
- Practical changes you can start making this month
Your Social Media Shouldn’t Be Another Thing Falling Behind
Posting with no plan
When posting depends on having a spare moment, your page can go quiet for weeks. New visitors may wonder whether you’re still in business, especially when your latest post is from last month.
Last post: 23 days agoComments and messages left unanswered
Someone wants to know if a product runs true to size or whether you’ll ship to their state. If they don’t get an answer, they may buy from a store that responds first.
14 unanswered commentsContent that doesn’t sell
A good-looking post is a start, not the finish line. People also need to know what you’re selling, why it might suit them, and where to buy it.
Link clicks: 0.2%Your Profile Leaves Buyers Guessing
A broken link, outdated bio, or missing shipping and product information can make people hesitate. When shoppers land on your profile, they should be able to understand your brand and find your store without hunting for details.
Bio link: 404No time to do it well
By the time orders are packed and customer emails are answered, social media is the last thing you want to deal with. You need time to run your business, not another job creating content after hours.
Posted at 11:48 pmNo idea what’s working
A post can get plenty of likes without sending a single shopper to your website. You need to see which content earns attention, brings in visitors, and contributes to sales.
Website visits from social: unknownYears building and growing online stores
Ecommerce platforms we develop on and market for
Average rating from 224 client reviews
Online stores we’ve worked with
Social Media Content That Gives People a Reason to Shop
Product posts & carousels
Show shoppers what they’re getting, what makes the product worth considering, and where to find it. Each post gives them a clear next step toward your store.
Reels & short videos
Turn your existing footage into short videos that show products in action. Think demos, unboxings, quick tutorials, and useful tips that give shoppers more than a static image can.
Stories & Highlights
Keep your audience in the loop with Stories about new arrivals, offers, polls, and everyday updates. Save the useful ones to Highlights so new visitors can find key information later.
Customer content & reviews
Share customer photos, reviews, and tagged posts with permission. Seeing real people use and recommend your products gives potential buyers another reason to trust your brand.
Brand & behind the scenes
Let people see who’s behind the store. Show your team, how you make or pack products, and the details that help shoppers connect with your brand before they buy.
Launches, sales & seasons
Have your new launches, holiday promotions, and seasonal sales planned before they arrive. You’ll have content ready when shoppers are looking for what you sell, rather than scrambling to post at the last minute.
Facebook, Instagram and TikTok: the channels we manage
Facebook page management
Main planOur Facebook page management covers posts, Reels, events and replies. In the main plan, each post is planned once and published to both Facebook and Instagram.
- Page posts and Reels
- Comments and messages answered
- Page info, hours and links kept current
Instagram management
Main planOur Instagram management service covers feed posts, carousels, Reels and Stories, with your profile and Highlights kept looking like your brand.
- Posts, carousels and Reels
- Stories and Highlights
- Product tags where your store is eligible
TikTok management
Premium add-onVideos made for TikTok by our team, not recycled Instagram posts. It’s priced separately because every video is planned and edited for TikTok.
- Videos made and edited from your clips
- Trends and commercial-use sounds
- TikTok Shop and TikTok ads as options
LinkedIn company page
On requestCompany page posts for B2B, wholesale and founder led brands that sell to other businesses.
- Company news and product posts
- Planned with your other channels, written for a business audience
- Posting only, no outreach
Pins and boards for products people plan ahead for, like home, fashion, food and gifts.
- Product pins linked to your store
- Boards by season and theme
- Pins from your existing content
Not sure which channels fit your store?
Your free audit includes a recommendation on where your customers spend their time and where to start.
TikTok management is a premium add-on
TikTok management Included in the add-on
You provide product photos and short clips from your phone. We turn them into TikTok videos featuring product demos, relevant trends, quick tips, and behind-the-scenes moments. Editing can include captions, on-screen text, music, and voiceovers, with AI-assisted tools where useful. We select sounds from TikTok’s Commercial Music Library for business use.
TikTok Shop setup Optional
If your store qualifies, we can connect TikTok Shop, add your products, and prepare product links so viewers can move from your videos to your listings.
TikTok Ads Optional
Get more mileage from your strongest videos with Spark Ads, or run product ads once TikTok Shop is live. Your ad spend is separate from our management fee.
What you provide: product photos and short phone clips. We tell you what to record, then we turn it into TikTok videos.
stridesupply · videos, TikTok Shop and ads
- TikTok profile set up
- Videos made & edited by our team
- Trends & commercial-use sounds checked
- TikTok Shop connected (option)
- Product links on videos
- Spark Ads boosting the best video (option)
Know What’s Being Posted Before It Goes Live
We map out next month’s posts around your products, upcoming launches, promotions, and seasonal events.
You get the finished captions, post designs, and edited videos ready for review.
Review each post before it goes live. Need a change? Send us your feedback first.
Your approved content goes out on schedule, and we handle comments and messages during your agreed reply hours.
- Mon 3Product carouselTrail X · 3 colorsApproved
- Wed 5ReelHow we pack ordersEdit requested
- Fri 7Customer photoRepost from @jess.hikesApproved
- Tue 9Gift guide carouselHoliday picks under $100Waiting for you
Don’t Leave Potential Buyers Waiting for an Answer
- Comments and direct messages answered during agreed hours
- Routine questions answered using guidelines you’ve approved
- Order and refund queries passed to your team
- Complaints and sensitive issues flagged for your team to handle
- Spam removed where supported, with recurring questions turned into useful content
Social media management services for online stores
Social Media Audit
Find out what’s holding your profiles back, which posts attract attention, and what you should fix first.
Content Calendar
Know what you’re posting and when, with a monthly plan built around your products, promotions, launches, and seasonal events.
Post Design & Captions
Get branded posts and carousels, with captions and relevant hashtags ready to publish.
Reels & Short Videos
Turn your product clips and approved customer content into short videos that show your products in action.
Stories & Highlights
Keep followers updated on new arrivals, offers, and polls. Save important Stories to Highlights so visitors can find them later.
Community Management
Get routine comments and messages handled during agreed hours, while order issues and sensitive questions go to the right person on your team.
IncludedProfile Setup & Optimization
Make it easier for visitors to understand your brand, find key information, follow your page, and click through to your store with up-to-date bios, links, Highlights covers, and page details.
Instagram Shopping & Product Tags
Where your store qualifies, we add product tags to eligible posts and Reels so shoppers can find products through your connected catalog.
Approval Before Posting
Nothing goes live without your review. Check every post and request changes before it’s published.
IncludedTikTok Videos
Get TikTok-specific videos created and edited from your product photos and phone footage.
Premium add-onDedicated Account Manager
Work with a dedicated account manager who understands your brand, keeps your content moving, and gives you one person to contact when you have questions.
IncludedMonthly Reporting
See how your content is performing, how your audience is growing, how many visitors social media sends to your store, and what to focus on next.
IncludedWant to Reach More Buyers Now? Add Paid Ads.
Google Ads
Reach people searching for products like yours with Google Search, Shopping, and Performance Max campaigns.
We’re a Google PartnerSee our Google Ads management →Facebook & Instagram Ads
Show your products to potential new customers, promote your catalog, and reconnect with people who’ve already visited your store.
Feed, Reels and Stories adsSee our Facebook ads management services →TikTok Ads
Put more budget behind TikTok videos that are already getting attention, or run product ads if your store has TikTok Shop set up.
Works with your TikTok videosAsk about TikTok ads →Results we’ve delivered for online businesses
What store owners say about working with us
Web commerce pros created a really lovely design for our website. They also changed the layout for our images and updated/resized images so that the site is overall much more attractive. We have been receiving a lot of positive feedback from customers on the ease of use and the overall look of our site. In addition, we are very grateful to Roy for coming up with a creative solution for allowing customers to easily create their own quotes, which has been very helpful to both our operations and our customers.
Webecommercepros are great web developers and good people. They moved our 1,000+ page website from our old platform to BigCommerce and did it fast and efficiently. They created all of our new artwork, 301 redirects, converted all of our products and more in record time at a very reasonable cost. We use them for all of our ongoing work like increasing load speed, updating our theme and shopping cart and site changes that we ask for. Highly recommend!
Want social media that sends people to your store?
Start with a free audit of your social media. No obligation.
Our social media management process
Discovery call
Your products, customers, brand voice and goals.
Day 1Audit & strategy
Profiles, past posts and competitors reviewed. Channels and content mix agreed.
Week 1Access
You give us access to your pages and accounts. You keep ownership.
Week 1First calendar
Your first month of posts planned and sent for your approval.
Week 2Publish & reply
Posts go live on schedule. Comments and messages answered.
OngoingReport monthly
What worked, what didn’t and the plan for next month.
MonthlyReports that show more than likes
- Reach and engagement for each channel and post
- Your strongest posts and what they tell us about your audience
- Follower growth over time
- Website visits and tracked sales attributed to social media in Google Analytics
- Organic results and paid advertising results reported separately
- Comments and messages handled by our team
- Monthly reports, with twice-monthly reporting available on request
How we measure: Likes and comments can show interest, but they don’t automatically translate into sales. We add tracking tags to links in your posts and bio so Google Analytics can report website visits and orders attributed to social media. Tracking won’t capture every way social media may influence a purchase. Engagement rate is calculated by dividing likes, comments, shares, and saves by reach.
| Oct 3 | Customer photo carousel: best post this month | Done |
| Sep 27 | Bio link updated to the new collection | Done |
| Sep 18 | Highlights reorganized: Shipping, Sizes, Reviews | Done |
Social media management company, in-house hire or freelancer?
| What matters | Web Ecommerce Pros | In-house hire | Freelancer |
|---|---|---|---|
| Focus | Social media support for online stores | Depends on the person’s experience | Often works across different business types |
| Content | Monthly plan for posts, Reels, and Stories | Depends on their skills and workload | Depends on the agreed scope |
| Approval before posting | You review every post | Depends on your process | Depends on the agreement |
| Comments & messages | Included during agreed hours | Depends on their availability | May cost extra |
| TikTok videos | Available as a separate add-on | Requires video skills and time | Depends on their services |
| Store know-how | Product tags, catalogs, and access to ecommerce developers | Depends on their experience | Depends on their experience |
| Holidays & sick days | A team can provide coverage | You may need a backup | Work may pause when they’re unavailable |
| Ads when you need them | Meta, Google, and TikTok advertising available | May require another specialist | Depends on their services |
Social media management services packages and pricing
Social Media Management
Facebook and Instagram, managed for you every month.
- Monthly content calendar
- Posts, carousels, Reels and Stories
- The same posts published to Facebook and Instagram
- You approve every post
- Comments and messages answered during agreed hours
- Dedicated account manager
- Monthly report
Social + TikTok
For brands ready to grow on TikTok too.
- Everything in Social Media Management
- TikTok videos made and edited by our team from your clips
- Trends and commercial-use sounds
- TikTok profile managed
- TikTok Shop setup (optional)
- TikTok Spark Ads (optional, ad budget separate)
Social + Ads
Organic posts plus paid ads, from one team.
- Everything in Social Media Management
- Facebook & Instagram ads management
- Catalog and retargeting ads
- Meta pixel and Conversions API checked
- Google or TikTok ads on request
A social media management company for small business: is it right for you?
A great fit if you…
- Sell online and want your social profiles to give shoppers a reason to trust your brand
- Struggle to find time to plan posts, publish content, and answer questions every week
- Can share product photos, videos, and business updates with our team
- Want social media to bring people to your website, not just collect likes
- Run your store on Shopify, BigCommerce, WooCommerce, Magento, or a similar ecommerce platform
Probably not a fit if you…
- Need sales within the next week. Organic social media takes time to build traction. Consider our Facebook ads management service if faster reach is a priority.
- Expect guaranteed followers, viral posts, or sales. No honest agency can promise those outcomes.
- Want to buy followers or likes instead of building a real audience
- Need LinkedIn prospecting or lead generation. Our LinkedIn service covers company page posting, not outbound outreach.
- Sell exclusively on Amazon. Our Amazon services are a better starting point for your business.
Learn more about social media for online stores
Questions store owners ask about social media management
About social media management
A social media management company runs your social media for you. It plans a content calendar, creates posts and videos, publishes them, replies to comments and messages, and reports on what’s working. For an online store, that also means showing products clearly and sending people to your store.
Social media management is the organic side: posting, community and your profiles. A social media marketing agency service is broader and usually includes paid ads too. We do both. This page covers management; see our Facebook ads management services for ads.
They do different jobs. Social media management builds your brand and trust over months, with no ad spend. Facebook and Instagram ads bring sales faster but cost money for every view. Many stores start with one and add the other.
It depends on your package and channels. We agree on the number of posts per week before we start, and you see them all in the content calendar.
Content & channels
Facebook and Instagram are in every plan. TikTok is a premium add-on. We also manage LinkedIn company pages and Pinterest on request, when they fit your customers.
If you sell online and don’t have a content team, yes. We write captions, design posts and edit videos from your product photos and footage. You share products, news and offers with us. In the TikTok add on, you send product photos and short phone clips, and our team turns them into TikTok videos.
Yes. Outsourcing doesn’t mean losing control. You see every post in the content calendar before it’s published and can ask for changes.
Yes. In our main plan, each post is planned once and published to both. TikTok gets its own videos, because it usually needs its own concepts and editing.
TikTok & ads
Yes, as a premium add-on. Our team makes and edits TikTok videos from your product photos and phone clips (we tell you what to record), keeps up with trends, uses sounds cleared for business use, and manages your profile.
Yes, for eligible stores. We can connect your store to TikTok Shop, add your products and get product links ready for your videos. It’s an option in the TikTok add-on.
Yes, as an option. We run Spark Ads, which boost your best organic TikTok videos, and product ads once TikTok Shop is live. Your ad budget is paid to TikTok, separate from our fee.
Yes. Our ads team runs Meta ads alongside your posts. See our Facebook ads management services, and our Google Ads agency page for Google.
Working with us
You do. You give us access to your pages and accounts, and you keep full ownership of them and everything we post.
Not quite. A hire is one person. With us, one named account manager knows your brand, plans your content with you and answers your questions, while a team handles design, video and replies. An in house hire can still be the right choice for some stores.
Every month you get a report with reach, engagement, follower growth and website visits from social, plus what we’ll do next. We can report twice a month on request.
Social media management pricing depends on your channels, the number of posts and whether you add TikTok or ads, so we quote every package after a free social media audit.
Ready for social media that works for your store?
Talk to a social media specialist about your store. No pressure, no long sales pitch.
Or call 888-711-2347
