I continue to enjoy working with this company. They created the most beautiful website ever! They are proactive and helped get my product off the ground quickly. Their knowledge in navigating the backend of Shopify as well as social media has been a huge help. I trust them implicitly and bonus they are fun to collaborate with.
Get your free social media audit
Tell us about your store and a social media specialist will email you for your profile links. We look at what’s visible on your public profiles and send back a short report on what to fix first. This first review needs no account access, though deeper numbers like reach do.
- Profiles, bios and links checked
- How often you post, and when
- Which posts get the most likes and comments
- What your competitors post
- Quick wins to use this month
Why your social media isn’t helping your store
Posting with no plan
Posts appear whenever someone finds a spare hour. After a few quiet weeks, shoppers start to wonder if you’ve closed.
Last post: 23 days agoComments and messages left unanswered
Questions about sizing, shipping or returns sit for days, and those customers go shop somewhere else.
14 unanswered commentsContent that doesn’t sell
Pretty photos with no product in sight, no price and no reason to click through to the store.
Link clicks: 0.2%Profiles that look unfinished
A stale bio, a dead link, empty Highlights. A new visitor decides within seconds whether to follow you.
Bio link: 404No time to do it well
You’re posting at night once the orders are packed. Creative work is hard when you’re also running the business.
Posted at 11:48 pmNo idea what’s working
Likes rise and fall, yet nobody can say which posts brought visits or sales.
Website visits from social: unknownYears building and growing online stores
Ecommerce platforms we develop on and market for
Average rating from 226 client reviews
Online stores we’ve worked with
Social media content that sells your products
Product posts & carousels
Clear shots of what you sell, with prices, key features and a good reason to tap through to your store.
Reels & short videos
Short vertical videos cut from your footage. Think demos, unboxings, how-tos and quick tips.
Stories & Highlights
Stories in a daily rhythm for new arrivals, polls and offers, then saved to the Highlights on your profile.
Customer content & reviews
We repost customer photos, reviews and tags with permission. Seeing real people use your product earns trust that’s hard to fake.
Brand & behind the scenes
Your team, your story and how products get made or packed. People like knowing who’s on the other end of an order.
Launches, sales & seasons
New drops, holidays and sales get planned well ahead, so nobody is scrambling the night before.
Social media channels we manage
Facebook page management
Main planAs a Facebook management agency, we handle posts, Reels, events and replies on your page. In the main plan, each post goes to both Facebook and Instagram.
- Page posts and Reels
- Comments and messages answered
- Page details, hours and links kept up to date
Instagram management
Main planOur Instagram management service covers feed posts, carousels, Reels and Stories, and keeps your profile and Highlights looking like your brand.
- Posts, carousels and Reels
- Stories and Highlights
- Product tags where your store is eligible
TikTok management
Premium add-onOriginal TikTok videos from our team, built from your clips. Each one is made for TikTok, which is why it’s priced separately.
- Videos made and edited from your clips
- Trends and commercial-use sounds
- TikTok Shop and TikTok ads as options
LinkedIn company page
On requestCompany page posts for B2B, wholesale and founder-led brands selling to other businesses.
- Company news and product posts
- Planned with your other channels, written for a business audience
- Posting only, with no outreach
Pins and boards for products people plan and save for, such as home, fashion, food and gifts.
- Product pins linked to your store
- Boards by season and theme
- Pins from your existing content
Not sure which channels fit your store?
The free audit comes with a recommendation on where your customers spend their time and which channel to start with.
TikTok management is a premium add-on
TikTok management Included in the add-on
Our team makes short videos from your product photos and clips. Expect product demos, trend ideas, tips and behind-the-scenes footage, finished with captions, on-screen text, music and voiceovers, and we use AI-assisted editing tools along the way. Music comes from TikTok’s Commercial Music Library, so it’s cleared for business use.
TikTok Shop setup Optional
For eligible stores, we connect your shop, add your products and get product links ready for your videos.
TikTok Ads Optional
Spark Ads that promote your best organic videos, plus product ads once TikTok Shop is live. You pay your ad budget to TikTok on top of our fee.
What you provide. Product photos and short phone clips. We’ll tell you what to film, then turn it into TikTok videos.
stridesupply · videos, TikTok Shop and ads
- TikTok profile set up
- Videos made & edited by our team
- Trends & commercial-use sounds checked
- TikTok Shop connected (option)
- Product links on videos
- Spark Ads boosting the best video (option)
How a month of social media works with us
A calendar for the coming month, built around your products, launches and holidays.
We write captions, design posts and cut the videos.
Every post lands in front of you first, and you can ask for changes.
Posts go out on schedule while we handle comments and messages.
- Mon 3Product carouselTrail X · 3 colorsApproved
- Wed 5ReelHow we pack ordersEdit requested
- Fri 7Customer photoRepost from @jess.hikesApproved
- Tue 9Gift guide carouselHoliday picks under $100Waiting for you
Comments and messages answered in your brand voice
- Comments and direct messages answered during agreed hours
- Routine replies follow answer guidelines you approve
- Order and refund questions passed to your team
- Complaints and sensitive questions go to your team, so nobody guesses at an answer
- Spam hidden and repeat questions turned into posts
Social media management services for online stores
Social media audit
We review your profiles, content, posting times and competitors, then hand you a short list of what to fix first.
Content calendar
One month at a time, planned around your products, launches, holidays and sales.
Post design & captions
We design posts and carousels in your brand style and write the captions and hashtags.
Reels & short videos
Short videos cut from your product footage and customer content.
Stories & Highlights
Stories for new arrivals, polls and offers, kept on your profile as Highlights.
Community management
We answer comments and messages during agreed hours and hand order questions to your team.
IncludedProfile setup & optimization
Bios, links, Highlights covers and page info set up so visitors want to follow.
Instagram shopping & product tags
Product tags on posts and Reels, linked to your catalog, wherever your store is eligible.
Approval before posting
Every post comes to you before it goes live, and you can request changes.
IncludedTikTok videos
Our team makes and edits TikTok videos from your product photos and clips.
Premium add-onDedicated account manager
One named contact who knows your brand and replies when you have questions.
IncludedMonthly reporting
Reach, engagement, followers and website visits from social, plus what we plan to do next.
IncludedReach customers faster with paid ads
Google Ads
Shopping, Performance Max and Search ads that reach people already searching for your products.
We’re a Google PartnerSee our Google Ads management →Facebook & Instagram Ads
Advantage+ Sales, catalog and retargeting ads that reach new customers and bring past visitors back.
Feed, Reels and Stories adsSee our Facebook ads management services →TikTok Ads
Spark Ads that promote your best TikTok videos, plus product ads for stores with TikTok Shop.
Works with your TikTok videosAsk about TikTok ads →Results we’ve delivered for online businesses
What store owners say about working with us
Web commerce pros created a really lovely design for our website. They also changed the layout for our images and updated/resized images so that the site is overall much more attractive. We have been receiving a lot of positive feedback from customers on the ease of use and the overall look of our site. In addition, we are very grateful to Roy for coming up with a creative solution for allowing customers to easily create their own quotes, which has been very helpful to both our operations and our customers.
Webecommercepros are great web developers and good people. They moved our 1,000+ page website from our old platform to BigCommerce and did it fast and efficiently. They created all of our new artwork, 301 redirects, converted all of our products and more in record time at a very reasonable cost. We use them for all of our ongoing work like increasing load speed, updating our theme and shopping cart and site changes that we ask for. Highly recommend!
Want social media that sends people to your store?
Ask for a free social media audit of your store. There’s no obligation.
Our social media management process
Discovery call
We learn your products, customers, brand voice and goals.
Day 1Audit & strategy
We review your profiles, past posts and competitors, then agree on channels and a content mix.
Week 1Access
You give us access to your pages and accounts, and they stay yours.
Week 1First calendar
We plan your first month of posts and send it to you for approval.
Week 2Publish & reply
Posts go live on schedule and we answer comments and messages.
OngoingReport monthly
What worked, what didn’t and what we’ll do next month.
MonthlyReports that track visits and sales from social
- Reach and engagement by channel and by post
- Your best posts and what we’ll make more of
- Follower growth
- Website visits and sales from social, from Google Analytics
- Organic and paid results shown separately
- Comments and messages handled
- Monthly report, or twice a month on request
How we measure it. Likes alone don’t show sales, so we add tracking tags to the links in your posts and bio. That lets Google Analytics show the visits and orders that came from social media. Click reporting can miss some of what influenced a purchase. Engagement rate is likes, comments, shares and saves divided by reach.
| Oct 3 | Customer photo carousel: best post this month | Done |
| Sep 27 | Bio link updated to the new collection | Done |
| Sep 18 | Highlights reorganized: Shipping, Sizes, Reviews | Done |
Social media management company, in-house hire or freelancer?
| What matters | Web Ecommerce Pros | In-house hire | Freelancer |
|---|---|---|---|
| Focus | Built for online stores | Depends on the hire | Often any kind of business |
| Content | Posts, Reels and Stories planned monthly | Depends on their skills | Varies |
| Approval before posting | Every post | Usually | Varies |
| Comments & messages | Included | If they have time | Often extra |
| TikTok videos | Premium add-on, made by our team | Needs video skills | Varies |
| Store know-how | Product tags, catalog and Shopify, with our developers | Rarely | Rarely |
| Holidays & sick days | Our team covers for each other | Needs a backup plan | Depends on one person |
| Ads when you need them | Meta, Google and TikTok ads, same team | Usually a separate hire | Often not offered |
Social media management packages and pricing
Social media management
Facebook and Instagram, run for you every month.
- Monthly content calendar
- Posts, carousels, Reels and Stories
- The same posts published to Facebook and Instagram
- You approve every post
- Comments and messages answered during agreed hours
- Dedicated account manager
- Monthly report
Social + TikTok
For brands that want TikTok in the mix.
- Everything in Social Media Management
- TikTok videos made and edited by our team from your clips
- Trends and commercial-use sounds
- TikTok profile managed
- TikTok Shop setup (optional)
- TikTok Spark Ads (optional, ad budget separate)
Social + Ads
Organic posts and paid ads from the same team.
- Everything in Social Media Management
- Facebook & Instagram ads management
- Catalog and retargeting ads
- Meta pixel and Conversions API checked
- Google or TikTok ads on request
Who our social media management services are for
A great fit if you…
- Sell online and want a brand that looks active and trusted
- Don’t have time to post and reply every week
- Can share product photos, videos and news with us
- Want posts that bring visitors to your website
- Sell on Shopify, BigCommerce, WooCommerce, Magento or similar
Probably not a fit if you…
- Need sales next week. Organic social takes months, so ads fit better (see our Facebook ads management)
- Want guaranteed followers or viral posts. We can’t promise either
- Want to buy followers or likes
- Need LinkedIn outreach or lead generation. Our LinkedIn service covers posting only
- Sell only on Amazon (see our Amazon services)
Learn more about social media for online stores
Questions store owners ask about social media management
About social media management
It runs your social media for you. That means planning a content calendar, creating posts and videos, publishing them, replying to comments and messages, and reporting on what’s working. For an online store, it also means showing products clearly and sending people to your store.
Management is the organic side, meaning posting, community and your profiles. Marketing is broader, and a social media marketing agency usually adds paid ads. We do both. This page covers management, and our Facebook ads management services cover ads.
They do different jobs. Management builds your brand and trust over months and needs no ad spend. Facebook and Instagram ads bring sales sooner, but you pay for every view. Many stores start with one and add the other later.
It depends on your package and channels. Before we start, we agree on how many posts go out each week, and every one shows up in your content calendar.
Content & channels
Facebook and Instagram come with every plan. TikTok is a premium add-on, and we manage LinkedIn company pages and Pinterest on request when they suit your customers.
We do. We write the captions, design the posts and edit videos from your product photos and footage, and you share products, news and offers with us. For the TikTok add-on, you send product photos and short phone clips and our team turns them into TikTok videos.
Yes. Every post appears in the content calendar before it’s published, and you can ask for changes.
Yes. In our main plan, each post is planned once and published to both. TikTok gets its own videos since it usually needs separate concepts and editing.
TikTok & ads
Yes, as a premium add-on. Our team makes and edits the videos from your product photos and phone clips (we’ll tell you what to record), follows trends, uses sounds cleared for business use and manages your profile.
Yes, for eligible stores. We connect your store to TikTok Shop, add your products and set up product links for your videos. It’s an option within the TikTok add-on.
Yes, as an option. We run Spark Ads, which promote your best organic TikTok videos, and product ads once TikTok Shop is live. You pay your ad budget to TikTok, separately from our fee.
Yes. Our ads team runs Meta ads alongside your posts. Take a look at our Facebook ads management services, and our Google Ads agency page if you want Google ads too.
Working with us
You do. We get access to your pages and accounts, and you keep full ownership of them and of everything we post.
Yes. You get one named account manager who knows your brand, plans content with you and answers your questions.
Each month you get a report covering reach, engagement, follower growth and website visits from social, plus our plan for what’s next. Twice a month is available on request.
We quote every package individually after a free social media audit. The price depends on your channels, the number of posts and whether you add TikTok or ads.
Ready for social media that works for your store?
Talk to a social media specialist about your store and ask whatever you like.
Or call 888-711-2347
