Web commerce pros created a really lovely design for our website. They also changed the layout for our images and updated/resized images so that the site is overall much more attractive. We have been receiving a lot of positive feedback from customers on the ease of use and the overall look of our site. In addition, we are very grateful to Roy for coming up with a creative solution for allowing customers to easily create their own quotes, which has been very helpful to both our operations and our customers.
Get your free email marketing audit
Tell us about your store. An email specialist will review your signup forms, recent emails and what’s public, then ask for read-only access to your email platform to check flows and results. You get a short report within 3–5 business days.
- Missing or broken flows, starting with abandoned cart
- Signup forms and list growth
- Inbox placement basics: SPF, DKIM and DMARC
- Campaign mix and how often you send
- Quick wins you can use this month
Why your emails aren’t bringing repeat sales yet
No abandoned cart flow, or a weak one
One generic reminder, or none at all. Shoppers who were ready to buy get forgotten.
Abandoned cart flow: offThe same email to everyone
New subscribers, loyal buyers and people who never bought all get the same message.
Segments used: 1Emails landing in spam
Missing SPF, DKIM or DMARC, or too many complaints, and Gmail and Yahoo stop delivering.
Spam rate: 0.41%A list that isn’t growing
A small popup that nobody sees, or no reason to sign up.
Signup rate: 0.6%Discounts in every email
Sending a code every time trains customers to wait for sales and eats your margin.
Emails with a discount: 11 of 12No idea what email really earns
Opens are no longer reliable, and nobody checks email revenue against real orders.
Revenue from email: unknownYears building and growing online stores
Ecommerce platforms we develop on and market for
Average rating from 224 client reviews
Online stores we’ve worked with
Abandoned cart emails that bring shoppers back
Viewed a product but didn’t add it to the cart.
Added to cart, then left.
Started checkout and left before paying. Usually the highest-intent shoppers.
Our developers check that cart and checkout events are tracked correctly on your store, so the flow fires for the right people. See also our guide to reducing cart abandonment.
- 0 minCart leftShopper adds Trail X Runner, then leavesTrigger
- 1 hourEmail 1: reminderProduct photo, price and a “return to cart” buttonEmail
- 1 dayEmail 2: help to decideReviews, sizing help and free returnsEmail
- 1 daySMS reminderOnly to shoppers who opted in to textsSMS
- 2–3 daysEmail 3: last nudgeAn offer only if your margins allow itOptional
Automated email flows that sell while you sleep
Welcome series
Turns new subscribers into first-time buyers with your story, best sellers and any signup offer.
Browse abandonment
A gentle follow-up for shoppers who viewed products but didn’t add to cart.
Abandoned cart & checkout
Reminders, reviews and help to decide, timed so they don’t feel pushy.
Post-purchase
Thank-you, shipping info, how-to-use tips and the right next product.
Review request
Asks happy customers for a review once the order has arrived.
Back in stock & price drop
Lets interested shoppers know the moment an item is back or cheaper.
VIP & loyalty
Early access and thank-yous for your best customers.
Replenishment
Reminds customers to reorder products that run out, like skincare or supplements.
Win-back
Brings back customers who haven’t bought in a while, before they’re gone for good.
Email campaigns your customers want to open
- Monthly campaign calendar, planned around launches and holidays
- Copy, design and product picks done for you
- A mix of content and offers, so you don’t live on discounts
- Subject lines and content tested
- Every campaign approved by you before it goes out
- Nov 4New arrivals: fall trail collectionAll subscribers · emailSent
- Nov 12How to choose a trail shoeEngaged in last 90 daysSent
- Nov 26Black Friday early accessVIP customers · email + SMSScheduled
- Nov 28Black Friday: up to 30% offAll subscribersScheduled
- Dec 2Cyber Monday last callOpened but didn’t buyIn review
The right email to the right people
New vs. returning customers
First-time buyers and repeat buyers get different messages.
VIPs
Your best customers by spend and orders, treated like it.
Engagement
Active readers get more emails; quiet subscribers get fewer, then a win-back.
Product interest
Emails based on what people viewed and bought.
Location & season
Weather, holidays and shipping cutoffs by region.
Discount sensitivity
Offers for people who need one, full price for people who don’t.
SMS where it pays, not every day
Abandoned cart texts
A short reminder for shoppers who opted in to texts.
Shipping & order updates
Order and delivery updates that cut “where is my order?” questions.
Launches & VIP offers
Time-sensitive news for your most engaged customers, used sparingly.
Compliance first: texts go only to people who gave clear consent, with “Reply STOP to opt out” and quiet hours. We help register your number (10DLC or toll-free) through your SMS platform.
stridesupply · SMS program
- Consent checkbox on signup form
- “Reply STOP” in every message
- Quiet hours: 9am–8pm local
- Number registered (toll-free)
- Separate SMS consent from email
- Max 4 marketing texts / month
Emails that land in the inbox, not spam
- SPF, DKIM and DMARC set up on your sending domain
- One-click unsubscribe in every marketing email
- Spam complaints and bounces watched every week
- Inactive subscribers cleaned out on a schedule
- Sending warmed up slowly for new domains or platforms
stridesupply.com · sending domain
- SPF
- DKIM (your own domain)
- DMARC policy
- One-click unsubscribe
- Spam rate under 0.3%
- Inactive subscribers cleaned
Klaviyo email marketing, Mailchimp, Constant Contact and more
Klaviyo
Email & SMSOur first choice for most online stores: deep store data, flows and segments.
- Flows and segments built on store events
- Email and SMS in one place
- Migrations from other platforms
Mailchimp
EmailMailchimp email marketing for stores that already use it or want something simple.
- Customer journeys and campaigns
- Store connection checked
- Cleaner lists and templates
Constant Contact
EmailCampaigns and automations for stores and businesses on Constant Contact.
- Automated series
- Campaign design and sending
- List cleanup
Omnisend
Email & SMSEcommerce automations and SMS for Shopify, BigCommerce and WooCommerce stores.
- Pre-built ecommerce flows
- Email and SMS together
- Product picks in emails
Shopify Email
EmailShopify’s own email tool, good for new stores keeping things simple.
- Shopify automations set up
- Branded templates
- When to move to Klaviyo
Other platforms
Email & SMSHubSpot, Attentive, Postscript, Brevo and more. Ask us about yours.
- Audit of your current setup
- Moving to a better-fit platform
- Flows and lists migrated
Email marketing for Shopify, BigCommerce, WooCommerce and more
Shopify
Klaviyo email marketing for Shopify, Shopify Email, and abandoned checkout tracking.
BigCommerce
BigCommerce email marketing with store data synced to your email platform.
WooCommerce
WooCommerce email marketing and abandoned cart recovery on WordPress.
Magento / Adobe
Large catalogs, multi-store setups and custom events.
Other platforms
Custom stores, Volusion, Shift4Shop and more.
Email marketing for Shopify
Shopify connects easily to Klaviyo and other email tools. These checks make sure the data is right.
- Customers, orders and products synced to your email platform
- Abandoned cart and checkout events tracked correctly
- Email and SMS consent from checkout carried over
- Popups and signup forms that don’t slow your store down
Email marketing management services for online stores
Email Marketing Audit
Flows, campaigns, lists, forms and deliverability reviewed, with what to fix first.
Abandoned Cart Recovery
Browse, cart and checkout flows built and improved.
Email Flows
Welcome, post-purchase, win-back, back-in-stock, VIP and more.
Campaign Calendar
Monthly campaigns planned around launches, stock and holidays.
Email Design & Copy
Branded templates and emails written in your voice.
Segmentation
Your list split by behavior, purchases and engagement.
List Growth
Popups and signup forms that grow your list without hurting the store.
SMS Marketing
Cart reminders, shipping texts and offers, with consent handled properly.
OptionalDeliverability
SPF, DKIM, DMARC, spam rate and list cleaning.
IncludedPlatform Migration
Moving from Mailchimp or another tool to Klaviyo, with flows and lists.
Dedicated Account Manager
One named person who knows your store and answers your questions.
IncludedMonthly Reporting
Revenue from flows and campaigns, checked against your store’s orders.
IncludedBring new shoppers in with paid ads
Google Ads
Shopping, Performance Max and Search ads for people already searching for your products.
We’re a Google PartnerSee our Google Ads management →Facebook & Instagram Ads
Advantage+ Sales, catalog and retargeting ads that reach new buyers and bring back visitors.
Feed, Reels and Stories adsSee our Facebook ads management services →TikTok Ads
Spark Ads that boost your best TikTok videos, plus product ads for stores with TikTok Shop.
Works with your TikTok videosSee our TikTok ads services →Results we’ve delivered for online businesses
What store owners say about working with us
Webecommercepros are great web developers and good people. They moved our 1,000+ page website from our old platform to BigCommerce and did it fast and efficiently. They created all of our new artwork, 301 redirects, converted all of our products and more in record time at a very reasonable cost. We use them for all of our ongoing work like increasing load speed, updating our theme and shopping cart and site changes that we ask for. Highly recommend!
The best eCommerce agency I have ever worked with. They have been helping me for 4 years with my online business on Amazon and with my WordPress website. Highly recommended if you are looking for a professional team who you can use in long run.
How much are missing flows costing you?
Get a free email marketing audit for your store. No obligation.
Our email marketing process
Discovery call
Your products, customers, margins and goals.
Day 1Audit
Flows, lists, forms, deliverability and past results.
Week 1Fix the basics
Domain authentication, tracking and signup forms.
Week 1–2Build key flows
Abandoned cart, welcome and post-purchase first.
Week 2–4Campaigns & SMS
Monthly calendar, plus SMS if it’s in your plan.
Month 2Report monthly
Revenue, what we tested and what’s next.
MonthlyEmail reports in revenue, not just open rates
- Revenue from flows and campaigns, shown separately
- Abandoned cart recovery results
- Click rate, unsubscribes and spam complaints
- List growth from signup forms
- SMS results and opt-outs, if you use SMS
- Monthly report and call with your account manager
How we measure: email platforms credit an order to an email if the person opened or clicked it within a set number of days, even if they would have bought anyway. We report your platform’s setting, check email revenue against your store’s total orders, and focus on clicks and orders rather than opens, which Apple Mail privacy makes unreliable.
| Oct 3 | Abandoned cart email 2 rewritten with reviews | Done |
| Sep 27 | DMARC record added to sending domain | Done |
| Sep 18 | Win-back flow launched for 90-day lapsed buyers | Done |
Email marketing agency, email-only agency or consultant?
| What matters | Web Ecommerce Pros | Email-only agency | Freelance consultant |
|---|---|---|---|
| Focus | Built for online stores | Often any business | Depends on the person |
| Flows & campaigns | Both, planned monthly | Both | Often one or the other |
| Store tracking & forms | Fixed by our developers | Usually flagged, not fixed | Rarely |
| Deliverability | SPF, DKIM, DMARC set up and watched | Usually | Varies |
| SMS | Added where it pays, with consent handled | Sometimes | Rarely |
| Reporting | Revenue checked against store orders | Often platform numbers only | Varies |
| Other channels | Google, Meta and social, same team | Email only | Email only |
| Holidays & sick days | A team covers for each other | Usually | Depends on one person |
Email marketing packages
Flows Setup
A one-time project to build the flows that matter most.
- Audit of your current setup
- Abandoned cart and checkout flows
- Welcome and post-purchase flows
- Domain authentication (SPF, DKIM, DMARC)
- Signup form review
Email Management
Flows and campaigns, managed every month.
- Everything in Flows Setup
- Monthly campaign calendar
- Design and copy for every email
- Segmentation and testing
- Deliverability watched weekly
- Dedicated account manager
- Monthly report
Email + SMS
For stores ready to add text messages.
- Everything in Email Management
- SMS cart reminders and shipping texts
- SMS campaigns for launches and VIPs
- Consent and number registration help
- SMS results in your report
Who our email marketing services are for
A great fit if you…
- Sell online and want more repeat buyers
- Have an email list, even a small one, or want to start one
- Have no abandoned cart flow, or one that hasn’t been touched in years
- Want emails that sell without discounting everything
- Sell on Shopify, BigCommerce, WooCommerce, Magento or similar
Probably not a fit if you…
- Want cold email or to email people who didn’t sign up
- Want to buy an email list
- Want guaranteed open rates or revenue. No honest agency can promise that
- Need sales from new customers fast (see our Facebook ads and Google Ads)
- Sell only on Amazon (see our Amazon services)
Questions store owners ask about email marketing
About email marketing
An email marketing agency plans, writes, designs and sends your store’s emails: automated flows like abandoned cart and welcome series, plus campaigns for launches and sales. It also grows your list, keeps emails out of spam and reports what email earns.
No. We only email and text people who signed up to hear from you. We don’t send cold email or use bought lists.
Flows are sent automatically when someone does something, like leaving a cart. Campaigns are emails you send to a list or segment at a set time, like a launch or a sale. Most stores need both.
Abandoned cart and welcome flows can start bringing orders within weeks of going live. Campaigns, segmentation and list growth build over a few months.
Abandoned cart & flows
An email sent automatically to a shopper who added products to their cart but left without buying. A good abandoned cart flow usually has two or three emails, and sometimes an SMS, timed over a few days.
Not always. Many shoppers come back without one. We usually start with reminders and reviews, and add an offer only in a later email when your margins allow it.
Shopify can send a basic abandoned checkout email. Tools like Klaviyo let you build a full flow with several emails, SMS and different messages for different shoppers.
Usually abandoned cart and checkout, welcome series and post-purchase. Then browse abandonment, back in stock, win-back and VIP flows.
Platforms & SMS
Yes. Klaviyo is our first choice for most online stores. We also work in Mailchimp, Constant Contact, Omnisend, Shopify Email and others.
Yes. We move your lists, consent, templates and flows, and warm up sending on the new platform so your emails keep landing in the inbox.
Yes, as an option. We use SMS for a few high-value moments like abandoned carts, shipping updates and launches, only for people who opted in, with “Reply STOP” in every message.
Yes. We connect BigCommerce, WooCommerce, Magento and other platforms to your email tool, and our developers fix tracking and signup forms on the store itself.
Working with us
Yes. We write the copy, design the emails in your brand style and pick the products. You approve every campaign before it goes out.
You do. You give us access to your email platform, and you keep full ownership of your list, account and data.
We set up SPF, DKIM and DMARC on your domain, add one-click unsubscribe, watch spam complaints and clean out inactive subscribers, as Gmail and Yahoo now require.
Every package is custom-quoted after a free email audit, based on list size, flows and how many campaigns you send. Platform fees are paid directly to your email tool.
Ready for emails that bring repeat sales?
Talk to an email marketing specialist about your store. No pressure, no long sales pitch.
Or call 888-711-2347
